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(Created page with "The '''Hard Hat Café''', also formerly known as ''The Pit Stop'', is the convenience food shop in the Sandford Fleming Building basement, operated by the University of Toron...") |
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First, Aramark (who was running the outlet at the time) announced that they would not renew their lease of the space from the University, as they had been unprofitable during their stay. Second, the Engineering Society finally decided to go through with the Atrium Renovation Project, and combined its proposal for the Atrium renovation with the food outlet space. The University agreed to match funding for the renovation of the food outlet, and lease half of it to the Engineering Society (the other half would eventually be leased by Veda). | First, Aramark (who was running the outlet at the time) announced that they would not renew their lease of the space from the University, as they had been unprofitable during their stay. Second, the Engineering Society finally decided to go through with the Atrium Renovation Project, and combined its proposal for the Atrium renovation with the food outlet space. The University agreed to match funding for the renovation of the food outlet, and lease half of it to the Engineering Society (the other half would eventually be leased by Veda). | ||
The Hard Hat Cafe officially opened in 2008 under the direction of Jonathan Asmis (the President of EngSoc at the time), and two Cafe managers, Khadem Alam and Carissa Sutjipto. | The Hard Hat Cafe officially opened in 2008 under the direction of Jonathan Asmis (the [[President]] of EngSoc at the time), and two Cafe managers, Khadem Alam and Carissa Sutjipto. | ||
However, in its first two years of operation, it did not operate as smoothly as intended. Deficits were reported in each of the first two years mainly due to inexperience in the food business and slow reception from students. In 2010, a revised business plan was proposed by the Cafe managers Donnie Yee and Gibran Kichlu with a renewed focus on marketing (including more use of social media and targeted campaigns during [[F!rosh Week]]). Pre-made sandwiches and salads were also largely removed from the inventory, as they were easily spoiled and unpopular with students. New products were introduced, such as microwaveable frozen foods, instant noodles, and a wider variety of drinks, which combined for record sales throughout 2010-2011. | However, in its first two years of operation, it did not operate as smoothly as intended. Deficits were reported in each of the first two years mainly due to inexperience in the food business and slow reception from students. In 2010, a revised business plan was proposed by the Cafe managers Donnie Yee and Gibran Kichlu with a renewed focus on marketing (including more use of social media and targeted campaigns during [[F!rosh Week]]). Pre-made sandwiches and salads were also largely removed from the inventory, as they were easily spoiled and unpopular with students. New products were introduced, such as microwaveable frozen foods, instant noodles, and a wider variety of drinks, which combined for record sales throughout 2010-2011. |